10 Mistakes Companies Make When Shooting Business Videos

Engaged Audience watching film. Josh Birt Video Production, PA

“Your job is to get your audience to care about your obsessions.” — Martin Scorsese A business video is a very effective marketing tool. However, producing a great business video is no small task. It’s a big job, and in the wrong hands, it can lead to big mistakes. Many of these mistakes come with […]

3 Types of Business Marketing Videos You Should Be Making

Video Camera Close-up

“But enough about me. Let’s talk about you. What do YOU think of me?” — Bette Midler It’s a widely known fact that video marketing works. Video converts better than any other type of media. It is more engaging and it provides businesses with better return on their investment (ROI). But the question then becomes… […]

Top 10 Mistakes People Make When Hiring A Video Production Company

Videographer equipment

“Coming together is a beginning; keeping together is progress; working together is success.”— Henry Ford These days, businesses are dedicating more and more of their marketing budgets to videography. And with good reason – video marketing has proven to be very effective at converting customers and a worthwhile return on investment. But, not every business […]

Best Video Production Companies In Pittsburgh, Reviews & Ratings

Best Video Prouction Companies in Pittsburgh, PA

“Marketing is no longer about the stuff that you make, but about the stories you tell.” -Seth Godin When you think of American cities that are pulsing with videographers, crews, studios, equipment, and resources, what places spring to mind? San Francisco? New York? Chicago? What about the city of Pittsburgh, Pennsylvania? That’s right, Pittsburgh. The […]

5 Rules For Video Marketing On Social Media

I’m always on the lookout for trends. One of the most prevalent marketing trends happening right now is the increased use of business videos on social media platforms. And for great reason. Combine the persuasiveness of video with the popularity of social media, and you’ve got yourself a powerful marketing machine. According to Responsive Inbound […]

Video Marketing Trends To Look Out For In 2017

As a business owner, you are likely constantly looking for new and innovative ways to promote your business. A lot has changed in recent years, so it’s more important than ever to keep up with marketing trends. One undeniable marketing trend that is here to stay is the growing popularity of video marketing. Just take […]

How to Choose the Right Video Production Company

More and more often these days, businesses and corporations are turning to video marketing to get their message out. As any business owner who has looked into hiring a video production company can tell you, there are many options out there. It can be overwhelming when it comes down to making a choice. After all, […]

How To Plan Your Business Video (Post-Production)

So you’ve made the decision to create a business video. That’s a wise decision. Research indicates that video marketing is becoming an increasingly effective way to market a business. Producing an impactful marketing video should be taken very seriously; it is, after all, a direct reflection of your business brand. You definitely want to put […]

How To Plan Your Business Video (Production)

Marketing-savvy entrepreneurs already know the power of a carefully crafted business video. The success of video marketing is steadily rising, and a marketing video will no doubt help your business grow by attracting the right clients, keeping them engaged, and converting qualified leads into sales. But it’s important to realize that while a great promotional […]