How Much Does Video Production Cost?

My team and I shoot a lot of business videos. And I can honestly say that no two-business videos are alike. We love doing them. We love finding creative ways to max out our clients’ budgets so that they get the most value for their dollar. We love watching our clients’ faces light up when…

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Top 5 Business Video Mistakes

If you are a business owner and want to increase awareness of your company, you need a business video. Adding video to your business website, your corporate emails and your company’s social media platforms is one of the most effective ways to increase brand awareness, engage with your desired audience, generate leads, and convert leads…

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How To Produce A Testimonial Video For Your Medical Technology Business

A testimonial video is an invaluable marketing tool if you have a Medical Technology business. This is especially true if you’re creating a testimonial video to share online. According to an infographic by WebDAM, customer testimonials have the highest effectiveness rating for all types of content marketing, with a rating of 89%. And according to…

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Why You Need A Video For Your Business Website

About 8 years ago, I had a company ask me to make a video for their website. They wanted to be on camera explaining who they are and what they do as a company. I liked the idea because it was something a lot of people were not doing at the time (plus I needed…

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How To Make A Video Go Viral For Your Business

Back in 2012, my wife and a group of our friends rented a house for a week in Duck, North Carolina, also known as OBX. We were there to attend our friend’s wedding. On the spur of the moment, we decided to do something fun. We decided to make a viral video. At the time,…

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How To Make A TV Commercial For Your Business

I recently did a commercial for one of my clients and it turned out to be one of my favorite commercials to date. During our first production meeting to discuss what type of TV commercial the client wanted to make, they showed me a graphic that one of their graphic designers made of a billboard.…

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