How To Measure ROI For Video Marketing

How to Measure ROI on your business Videos. JoshBirt Media Productions.

Marketing videos have taken over the Internet. And, demand just keeps growing. According to HubSpot, 53% of people want to see more video content from marketers. Despite requiring more resources and creativity, video has become the go-to medium for companies wishing to promote their products and services online. Why is this? The reason is that…

Read More

Business Video For Facebook

Phones at Facebook Meeting. How to Use Video to Promote Your Product or Service on Facebook. Josh Birt Media Productions.

“In five years, most of [Facebook] will be video” — Facebook CEO, Mark Zuckerberg (2014) When it comes to promoting your business online, you can’t ignore the looming presence of social media.Love it or hate it – it’s everywhere. And, of all the major social media platforms out there, Facebook remains their heavyweight champion. As…

Read More

How To Use Video To Promote Your Product Or Services

How to Use Video to Promote Your Products or Services. Josh Birt Video Productions, PA.

“Don’t just TELL them.SHOW them.” We all know that video is a powerful and effective marketing tool. But, did you know how versatile video is? With a little bit of creativity and a willingness to think outside of the box, you can come up with many ways to use video to reach out to a…

Read More

Why Make A Business Video?

“It costs money. It costs money because it saves money.”― Vincent Gardenia, Moonstruck If you are a business owner and you haven’t started producing marketing videos, what’s stopping you?Lack of time? Lack of funds? Lack of resources? Look – we all know that creating a business video to promote your company is a bigger project…

Read More

5 Best Locations To Shoot A Business Video In Pittsburgh


“It was interesting how much you could influence the story by simply shooting from another perspective.”― George Miller One of the most important decisions you will make during the production of your business marketing video is choosing your shoot location(s).A great shoot location has to comply with certain factors. First of all, it needs to…

Read More

What Does A Business Marketing Video Cost To Make?

“When given an opportunity, deliver excellence and never quit.”― Robert Rodríguez Making the decision to incorporate video into your business marketing strategy is a smart move.The first question on a typical business owner’s mind is, “How much is this going to cost?” Great question. Unfortunately, it’s not an easy one to answer.   Cost can…

Read More

10 Mistakes Companies Make When Shooting Business Videos

“Your job is to get your audience to care about your obsessions.” — Martin Scorsese A business video is a very effective marketing tool. However, producing a great business video is no small task. It’s a big job, and in the wrong hands, it can lead to big mistakes. Many of these mistakes come with…

Read More

3 Types of Business Marketing Videos You Should Be Making

“But enough about me. Let’s talk about you. What do YOU think of me?” — Bette Midler It’s a widely known fact that video marketing works. Video converts better than any other type of media. It is more engaging and it provides businesses with better return on their investment (ROI). But the question then becomes……

Read More

Top 10 Mistakes People Make When Hiring A Video Production Company

“Coming together is a beginning; keeping together is progress; working together is success.”— Henry Ford These days, businesses are dedicating more and more of their marketing budgets to videography. And with good reason – video marketing has proven to be very effective at converting customers and a worthwhile return on investment. But, not every business…

Read More

Business Marketing Videos: Talking About Your Customer Versus Talking About Yourself

“The greatest success we’ll know, is helping others succeed and grow.” — Greg Reid Congratulations! You’ve realized that as a business owner, the best return on your marketing dollars will be by investing in a business video. You’ve done your research, and have decided on a reputable, professional video production company in your city that…

Read More