Healthcare

Client Collaboration between UPMC, Intel and Microsoft
Client Need Addressed Demonstrate how a new software platform, called Convergence, can save physicians time, allowing them to spend more time with patients and less time searching electronic medical records.
Our Approach Tell the story of what physicians face as they navigate mountains of data in order to care for their patients and how Convergence gives them the freedom to access important clinical information across many technology platforms.
Client Outcome
Intel, Microsoft and UPMC were able to highlight the success of their collaboration, and the UPMC product, to serve the unique needs of physicians in the inpatient setting.
Client UPMC (Center for Engagement & Inclusion)
Client Need Addressed Create a series of VIP videos explaining all the different positions throughout UPMC. This video focuses on the Customer Service Representatives and their job responsibilities at the hospital.
Our Approach Interview 5-6 Customer Service Representatives about their job responsibilities, the challenges they face and also what they find rewarding about their job. We also capture behind the scenes footage of each person we interviewed. This gives the video a variety of visuals during each persons interview which helps better tell the story.
Client Outcome
UPMC was able to share all of these different videos within the organization so employees could learn and understand the different Roles within UPMC.
Client UPMC Magee Women’s Hospital
Client Need Addressed Demonstrate how Magee addresses patients’ individual needs, such as the inability to hear, with dignity and respect.
Our Approach Through interviews of key hospital staff, we were able to share one patient’s story and how Magee met that need using technology.
Client Outcome
UPMC was able to raise awareness, with staff as well as colleagues at other hospitals, around their “above and beyond” methods to bring cultural awareness and better access to patients with individual needs.